Browsing by Subject "ECommerce, Financial Measurements, Goal Setting, Operational Measurements, Performance Measurements, Value Creation, Value Model, Website"

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    • Ecommerce website value model for SMEs 

      Ghandour, Ahmad (Academy of Taiwan Information Systems Research, 2015)
      Small and Medium Enterprises (SMEs) continue to struggle to measure the success of their website. This results in ineffective eCommerce activities and the consequent disappointment in recognisable benefits. There is a need ...