بحث
الآن تُعرض المواد 1 -- 5 من 5
Libyan PR participants’ perceptions of and motivations for studying PR in Libya
(National University of Political Studies and Public Administration., 2019)
Public relations in Libya is very much a new phenomenon, even compared with other Arab countries, although there are PR practices growing in tandem with some large local businesses and organi-sations. Based on the assumption ...
Strategy of managing cultural diversity to develop creativity in a learning organization
(Universidad del Zulia, 2020-08-18)
This study aims to identify strategies to manage cultural diversity and develop creativity at “Fertial Company” in Algeria, following a partnership with a Spanish partner that caused intercultural communication problems ...
Examining the effect of social media interaction, E-WOM, and public relations: Assessing the mediating role of brand awareness
(Growing Science, 2023)
The development of trust among the customers of the organization is a key objective and critical to obtaining a competitive advantage. Therefore, this study was examined to assess the effect of social media interaction, ...
The role of artificial intelligence and public relations in reputation management: A structural equation modelling-based (SEM) study
(Growing Science, 2024)
Reputation management is of more significant consideration for organizations across the globe. However, for relevant purposes, Public Relations accompanied by Artificial Intelligence further play a significant role. Mainly ...
Digital transformation and the challenges associated with applying digital technologies in achieving strategic flexibility in public administration: a case study in Jordan
(Growing Science, 2024)
The study aimed to identify the impact of digital transformation and analyze the obstacles and complexities facing the integration of digital technologies into Jordanian Customs and their subsequent impact on achieving ...