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Now showing items 21-30 of 32
Factors Behind Virtual Assistance Usage Among iPhone Users: Theory of Reasoned Action
(International Association of Online Engineering, 2023)
Smartphone usage is increasing due to several features and opportunities offered by the manufacturers and service providers. Existing literature attributes this increased usage to the availability of virtual assistants, ...
Trust in Social Media: Enhancing Social Relationships
(Multidisciplinary Digital Publishing Institute (MDPI), 2023)
This study aims to explore the moderating effect of trust on the relationship between social media engagement, relationship benefits, and social relationships, utilizing an innovative framework grounded in social exchange ...
Media Dealing with International Crises: An Analytical Study of International Channels Through Social Networking Pages: “Al-Hurra” American Channel and “France24” Arabic Channels Examples
(Redfame Publishing Inc., 2023)
The study aims to identify the interaction of the respondents with the issue of the Renaissance Dam “Al-Hurra” American channel and “France24” Arabic channels ‘pages. The study uses the descriptive approach through the ...
Media Dealing with International Crises: An Analytical Study of International Channels Through Social Networking Pages: “Al-Hurra” American Channel and “France24” Arabic Channels Examples
(Redfame Publishing Inc., 2023)
The study aims to identify the interaction of the respondents with the issue of the Renaissance Dam “Al-Hurra” American channel and “France24” Arabic channels ‘pages. The study uses the descriptive approach through the ...
Understanding the functions of Jordanians' pinned Facebook status: socio-pragmatic analysis
(FACMED - Faculty of Medical and Juridical Sciences, 2023-09-19)
Purpose: This qualitative study attempted to investigate the functions of Jordanians' Facebook pinned statuses. It aims to achieve the following objectives; finding out the functions of pinned Facebook statuses used by ...
Exploring the Utilization of Augmented Reality in Higher Education Perceptions of Media and Communication Students
(Ital Publication, 2023)
The present study aims to explore the perceptions and usage of Augmented Reality (AR) technology among media students in Palestinian universities. A quantitative approach was adopted, and data was gathered from a web-based ...
Innovative deep learning techniques for monitoring aggressive behavior in social media posts
(Springer Science and Business Media Deutschland GmbH, 2024-12)
The study aims to evaluate and compare the performance of various machine learning (ML) classifiers in the context of detecting cyber-trolling behaviors. With the rising prevalence of online harassment, developing effective ...
Predicting the level of social media use among journalists: machine learning analysis
(Frontiers Media SA, 2024)
Within the long-drawn of COVID-19, the impact of social media is important for the public and journalists to re-engage with each other due to the relentless churning out of information. This paper investigates Arab ...
The role of artificial intelligence and public relations in reputation management: A structural equation modelling-based (SEM) study
(Growing Science, 2024)
Reputation management is of more significant consideration for organizations across the globe. However, for relevant purposes, Public Relations accompanied by Artificial Intelligence further play a significant role. Mainly ...
Digital transformation and the challenges associated with applying digital technologies in achieving strategic flexibility in public administration: a case study in Jordan
(Growing Science, 2024)
The study aimed to identify the impact of digital transformation and analyze the obstacles and complexities facing the integration of digital technologies into Jordanian Customs and their subsequent impact on achieving ...