Browsing Publications by Author "Ahmad, Ahmad Yahiya Bani"
Now showing items 1-1 of 1
-
The Role of Competitive Advantage Between Search Engine Optimization and Shaping the Mental Image of Private Jordanian University Students Using Google
Daoud, Mohammad Khalaf; Al-Qeed, Marzouq; Al-Gasawneh, Jassim Ahmad; Ahmad, Ahmad Yahiya Bani (International Information and Engineering Technology Association, 2023-08)This study aims to determine the factors that influence the improvement of the mental image of Jordanian private university students who primarily use Google. Building upon the concept of Search Engine Optimization (SEO), ...