Browsing Publications by Title
Now showing items 57-76 of 214
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EcoConnect: Guiding environmental awareness via digital marketing approaches
(Growing Science, 2024)This study investigates the impact of sustainability initiatives, choice of content, and engagement with environmental content on environmental awareness. Employing a sample of 435 respondents and utilizing Partial Least ... -
Ecommerce website value model for SMEs
(Academy of Taiwan Information Systems Research, 2015)Small and Medium Enterprises (SMEs) continue to struggle to measure the success of their website. This results in ineffective eCommerce activities and the consequent disappointment in recognisable benefits. There is a need ... -
Economic policy uncertainty and corporate investment: Does quality of governance matter?
(Cogent OA, 2022)A stable economic condition is crucial for an organization’s success. Any fluctuation in economic policy directly influences corporate-level decisions. However, exercising better governance can mitigate the adverse effect ... -
Education's effect on food and monetary security in Burkina Faso: A joint semi-parametric and spatial analysis
(Taylor and Francis Ltd., 2021)Though adversely impacted by the recent COVID-19 crisis, households' consumption of food and non-food items are essential components of well-being worldwide. Against this background, the present analysis tests human capital ... -
Effect of consumer innovativeness on new product purchase intentions through learning process and perceived value
(Cogent OA., 2019)Prior research on the impact of consumer innovativeness on new product purchase intentions experienced confusion about the definition of innovativeness and the interest in a specific domain. To fill the gaps, this study ... -
The effect of consumer review on the perceived trustworthiness of online retailers: Item response theory perspective
(Growing Science, 2022)Word of Mouth also works as a primary determinant of people's positive attitude towards online shopping and retailers. Notably, people are more likely to spend online shopping if they trust online retailers. This study ... -
Effect of country governance on trade credit activities: Empirical evidence from Pakistan
(Cogent OA, 2023)An existence of good governance situation ensures the progress of economic sectors. The recent literature has mentioned the role of country governance in multiple business operations. However, the effect of country governance ... -
The effect of digital marketing capabilities on business performance enhancement: Mediating the role of customer relationship management (CRM)
(Growing Science, 2022)The advent of digital marketing has replaced traditional marketing and shed a great impact on the global economic paradigm. Digital market helps to flourish the service sector by offering the customers desired products. ... -
The effect of organizational culture on the performance of UAE organizations
(Cogent OA., 2021)This study investigates the relationship between organizational culture (OC) and the performance of organizations in the United Arab Emirates (UAE). A theoretical framework to measure this relationship in the UAE is designed. ... -
The Effect of Salespeople Skills on Selling Behaviors: The Moderating Role of Social Media
(Routledge, 2022)Social selling is a prominent marketing strategy in this digitalization era. Thus, this research aims to inspect the moderating role of social media use in the relationship between selling skills (salesmanship, technical, ... -
The effect of sensory marketing factors on customer loyalty during Covid 19: Exploring the mediating role of customer satisfaction
(Growing Science, 2022)The loyalty of the customers is very important for the survival of the organizations. Therefore, the prime objective of the present study was to examine the effect of sensory factors namely visual factors, auditory factors, ... -
Effective Planning and Achieving the Comprehensive Development: Al Ain University as a Model
(Richtmann Publishing Ltd, 2022)This study aimed to identify the role of effective planning in achieving sustainable development in Al Ain University, through illustrating the relation that links the integrative theoretical framework of each of the ... -
The effects of banking regulations on banking performance in selected emerging countries
(Online Academic Press, 2023-08)In terms of both developed and developing countries, banking regulations have a very important place for regulatory authorities and investors. The study aims to examine the effects of regulations on banking performance and ... -
The effects of employee commitment and environment uncertainty on product quality: The mediating role of supply chain integration
(Growing Science, 2022)The main objective of the study was to test the relationship between the uncertainty of supply chain, employee commitment and product quality with the mediating role of supply chain integration. The uniqueness of the study ... -
The effects of facilitating conditions, customer experience and brand loyalty on customer-based brand equity through social media marketing
(Growing Science, 2022)The prime concern of the current research effort is to assess the role of social media marketing efforts to explain the consumer-based brand equity among the restaurant industry of the United Arab Emirates. The study ... -
An empirical analysis of financial leverage and financial performance: Empirical evidence from Indian listed firms
(LLC CPC Business Perspectives, 2021)The purpose of this paper is to examine the determinants of financial performance, firm liquidity and financial leverage of Indian listed firms. This study uses both static models (pooled, fixed, and random effects) and ... -
Empirical Analysis of the Global Supply and Demand of Entrepreneurial Finance: A Random Utility Theory Perspective
(MDPI, 2022)Considering the globalized nature of international financial markets and the important role of innovative entrepreneurial endeavors for employment and economic development, this paper analyzes the global supply and demand ... -
An empirical investigation on the relation between disclosure and financial performance of islamic banks in the United Arab Emirates
(Korea Distribution Science Association (KODISA), 2019)The paper examines The level of disclosure on Islamic banks* performance in the United Arab Emirates (UAE). The data was collected through content analysis of annual reports and financial statements of all fully-fledged ... -
Enhancing the Dhouib-Matrix-4 metaheuristic to generate the Pareto non-dominated set solutions for multi-objective travelling salesman problem: The DM4-PMO method
(Elsevier B.V., 2024-03)This paper focuses on the multi-objective Travelling Salesman Problem for which the aim is to find the set of efficient solutions. To obtain this Pareto set's solutions, a novel metaheuristic named DM4-PMO is proposed. The ... -
Entrepreneurial intentions of Gen Z university students and entrepreneurial constraints in Bangladesh
(Springer Science and Business Media Deutschland GmbH, 2023)This research examines a variety of restrictions preventing Bangladeshi youth, particularly Generation Z university students, from becoming involved in entrepreneurship. Moreover, the study examines the influence of ...