Browsing by Author "Taha, Sawsan"
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EcoConnect: Guiding environmental awareness via digital marketing approaches
Daoud, Mohammad Khalaf; Taha, Sawsan; Al-Qeed, Marzouq; Alsafadi, Yousef; Bani Ahmad, Ahmad Y. A.; Allahham, Mahmoud (Growing Science, 2024)This study investigates the impact of sustainability initiatives, choice of content, and engagement with environmental content on environmental awareness. Employing a sample of 435 respondents and utilizing Partial Least ... -
Exploring the Utilization of Augmented Reality in Higher Education Perceptions of Media and Communication Students
Taha, Sawsan; Abulibdeh, Enas; Qunais, Juman; Skaik, Huda; Alghazo, Emad M.; Daoud, Sumaya; Bouzenoun, Abdeldjalil (Ital Publication, 2023)The present study aims to explore the perceptions and usage of Augmented Reality (AR) technology among media students in Palestinian universities. A quantitative approach was adopted, and data was gathered from a web-based ... -
Identifying Conflict Management Methods of School Principals as Perceived by School Teachers in Jordan
Zaitoun, Eman Ali; Hejazi, Abed El Hakeem; Hayajneh, Wael; Kaba, Abdoulaye; Ashour, Sanaa; Taha, Sawsan (North American Business Press, 2023-11-14)The main purpose of this study was to identify conflict management methods used by secondary school principals based on the perspective of teachers. A sample of 256 male and female teachers participated in the study. The ...